
P.G. DIPLOMA IN MARKETING MANAGEMENT (PGDMM)
Program Details
Program Details:
PGDMM is a semester based 1 year program with a total of 2 semesters. The School of Management offers a wide range of courses in Management and Commerce.
Duration: Minimum 1 year and Maximum 3 years
Eligibility Criteria: Any graduate (Including Chartered Accountancy/Cost Accountancy/Company Secretaryship) with 50% marks.
Course Structure (Any Five):
Total Course: 6
Offer on Jan Session | Offer on July Session | ||
Course Code | Course Title | Course Code | Course Title |
MS-61 | Consumer Behavior | MS-66 | Marketing Research |
MS-62 | Sales Management | MS-68 | Marketing Communication and Advertising Management |
MS-63 | Product Management | MS-611 | Rural Marketing |
MS-64 | International Marketing | MS-612 | Retail Management |
MS-65 | Marketing of Services |
Compulsory Course: MS-6 (Marketing for Managers)
Mandatory Documents Required During Admission:
- Bachelor’s Transcript
- Bachelor’s Provisional/degree/ convocation certificate (Any One)
- +2 Transcript
- SLC marksheet
- Citizenship (If Date of Birth is mentioned in A.D) or Else Valid Passport
- 3PP size and 2 Auto size Photo
Admission Session:
The admission in PGDHRM is taken for January and July session.
Examination:
The examination will be taken by IGNOU through ICA.
Academic Counseling Session:
For few programs Academic Counseling Session is provided for selective subjects only. For further details on Academic Counseling Session do kindly contact Academic Coordinator at academic@ica.edu.np .